Virtual Hair Color Try-On

Blonde? Brunette? Redhead? Get colorful with your hair with our hair color virtual try-on tool. Use your phone or computer camera to preview the hair colors so you can shop with confidence or indulge your whimsical side. What are you waiting for? Start playing with your hair color now .

We partnered with Modiface—a pioneer in the augmented reality—to create this tool. All the shades are calibrated around 6 areas: the hue, the saturation, the darkness, the brightness, the contrast and the intensity.

Simply TRY ON LIVE to see your new look live, or upload a selfie.

1. Select one of the products you would like to virtually try on
2. Click Live Try On and see your new look live or upload a selfie
3. Flick through the shades to find the product that best suits you

Illustrative purposes only, individual results may vary.