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Skin Genius - Analyse Your Skin Like An Expert

Introducing Skin Genius: Powered by AI, backed by dermatologists.

Our latest online tool evaluates skin ageing through your phone or computer camera to deliver tailor-made skincare routines. Based on over 30 years of data and developed on clinical atlases with 10,000 images of women, the service has a 95% match rate with skin experts’ diagnostics, so you can rest assured that you’re getting an accurate assessment. Getting your own expert skincare routine has never been easier. See for yourself.



What is Skin Genius?

Skin Genius provides an on the spot expert skin care analysis, and provides you with a personalised skin care routine!

Supported by a high-tech program, developed using a database of 10,000 facial images, taken by real dermatologists and experts. This paired with over 20 years of skin research at L'Oréal Paris, allows for a 95% grading accuracy on your personal skin care analysis to educate and understand your personal skin routine. This will define results within 5 dimensions and track against an expert 10-grade scale.

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Skin Genius analyses 5 key skin attributes.

1 skin even tone
Lines & Wrinkles

We analyse the severity of 5 different lines, wrinkles, and folds that start to form as you age:

1. Forehead lines
2. Labellar (frown lines)
3. Periorbital (around your eyes)
4. Nasolabial fold (smile lines)
5. Marionette lines (corner of your mouth

2 skin radiance

We examine how light reflects on your cheeks—where radiance is most visible—and usually  affected by dehydrated skin, wrinkles, enlarged pores, redness, and visible spots.

3 skin pore quality

We examine the strength of your skin elasticity in two areas where skin usually starts loosening with age:

1. Upper cheeks (nasolabial fold)
2. Lower contours (lower ptosis).

4 skin firmness
Pore Quality

We look for the presence of enlarged pores on each side of your nose, which can originate from oily skin, dry areas, blackheads or sagging skin.

5 skin wrinkle resolience
Even Tone

We look at skin uniformity by analysing natural pigmentation, like freckles, and detecting discoloration on your cheeks—the area most exposed to environmental damage and brown spots.

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Tips for using Skin Genius.


1. Remove any makeup, take off glasses and tie back hair. Having an unobstructed face is key to the most accurate results.
2. Take a photo in a space that is well-lit, with natural light. Dark lighting may affect the virtual age of your skin.
3. Have a neutral facial expression.