3 tips for regaining plump cheeks without injections

Hard truth alert! With the passing years, our skin loses its suppleness and elasticity. Result: the cheeks become hollow and our faces acquire an air of tired sadness. But needle-phobes rejoice - there are ways to plump the cheeks without visiting the people in the white coats.

Start with the facial gym

Forget your bum cheeks, it's time to give your face cheeks a workout. Those once-plump pillows can be puffed up again with some simple toning exercises. Every morning and evening, stand in front of the mirror and smile. But not just any smile. A forced smile, very exaggerated and pronounced. Hold for 10 seconds, and repeat five times. Then, puff out your cheeks for a maximum of 10 seconds and repeat five times. Finish with a massage using both hands in a circular movement just above the cheekbones and progressively descend to the centre of the cheeks. Those slack cheeks will soon be perky again.

Apply a nutritious face mask

This very nutritious homemade treatment of yoghurt; an excellent firming agent; and aloe vera; a powerful moisturiser; will help your cheeks to tone up gradually. Mix 4 tablespoons of natural yoghurt with 2 tablespoons of aloe vera gel to form a paste and apply to the face. Leave for 20 minutes then rinse off with warm water. Your skin will be soft, hydrated and plumper. 

Cheat with contouring make-up

With a few strokes of a foundation brush, illuminator and blusher, you can sculpt your face and redefine its features, creating plumper cheeks. Use foundation darker than your natural skin tone to create a shadow below the cheekbone and blend a highlighter on the bone, following the structure of the bones for the most natural result. If you're concerned about over-Kardashianing your contouring, you could miss the shading step and only add a highlighter above the bone. Efficient and fast: as if by magic, the hollows of the cheeks are more prominent and the cheekbones appear higher.